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Wool Stocktake : AWI Annual Report 2008-09
Marketing (continued) Project title Key providers* $ paid in 2008/2009 Woolmark repositioning in USA Conde Nast Publications, Tom Suey Inc. 144,559 Pure Merino school uniform (Japan) Nikke 133,949 Brooks Brothers joint promotion Retail Brand Alliance, LLC 116,934 Total Easy Care casualwear product marketing in Japan Isetan Co. Ltd., Com Solutions, Koike Keori Co. Ltd. 111,440 Dillards Fall 2008 Merino campaign Dillards, Federation of Aust Wool Organisations 111,019 The Australian Wool Fashion Awards - TAWFA The Australian Wool Fashion Awards 100,075 Organic/eco wool strategy Balance Carbon Pty Ltd, CSIRO Textile & Fibre, Hyder Consulting Pty Ltd, The Merino Company Pty Ltd, TM Organics, Winemakers Federation of Australia 91,145 America's public relations (PR): consultancy extension LaForce and Stevens 88,067 Developing the criteria for accreditation of the processors and entry to the AWI Superior Merino Club. Agustin Domingo Baixauli, Burch Consulting Service, CSIRO Textile & Fibre, David Tester, Deetek Services, Gary Robinson, Global Textiles Associates Limited, Larson O'brian/dashi (Shanghai) Co Ltd, Lorraine Zhang 85,286 International public relations (PR) 2008 Attila & Company, Margit Jandali 80,497 G'DAY USA 2009 sponsorship Australian Consulate General, DHL International (Aust) Pty Ltd 78,551 L'Oréal Melbourne Fashion Festival 2009 Melbourne Fashion Festival Limited 76,345 of payments on marketing projects (of more than $75,000 per project during 2008/09) 8,099,487 Off-farm R&D Project title Key providers* $ paid in 2008/2009 Chlorine-free shrink resistance CSIRO Textile & Fibre 265,990 Sheep CRC 2 Project 2.1.1 Skin Comfortmeter for knitted wool fabrics Sheep CRC 235,222 Sheep CRC 2 Project 2.2.1 Whiter lightfast wools Sheep CRC 160,000 Sheep CRC Wool Program Funding (APDM) Sheep CRC 136,500 Improved wrinkle recovery treatment for wool fabrics AgResearch Ltd - Textiles Group 130,129 Sheep CRC 2 Project 2.3.1 Desirable wool handle Sheep CRC 110,000 Development of new generation inorganic fluorescent whitening agents AgResearch Ltd - Textiles Group 87,500 A new chlorine-free shrink proofing technology Deakin University 82,500 Development of a wool-based marker fibre AgResearch Ltd - Textiles Group 75,800 of payments on off-farm R&D projects (of more than $75,000 per project during 2008/09) 1,283,641 PROJECT LIST 2008/09
AWI Annual Report 2007-08
AWI Annual Report 2009-10